Using Odoo – Magento Connector
Odoo is a full-fledged ERP and Magento is fully developed E-Commerce Platform. It gives you the power of two worlds. Both have been in market for a long time and have proven their worth across the globe. By using connector, we import orders, invoices from Magento and export them Odoo. From Odoo, we update the stock records, enter products and update invoices.
With the recent updates in the system, high end products such as Bundled Products and Configurable Products can also be synced in 2 systems.
You can make use of PHP Template to design Magento Stores. There are a number of templates available to provide beautiful designs for the same.
The only downside here is the syncing part. At present, connector can sync more than 10,000 orders a day. However, it is not the real time processing. So unless the system is synced, the orders will not be visible in Odoo. Also, the team has to manage 2 systems simultaneously, which is also cumbersome tasks for some.
Using Odoo E-Commerce
In Odoo E-commerce, the upsides are that we have an E-Commerce directly built from the ERP system. So a product will be visible on the store on a click of a button. The data is real time. So if you had the stock updated in physical store, your client knows that it is ready for purchase. The drag and drop features in building of Website brings an easiness to develop websites.
The downsides here are that since Odoo has not fully developed into E-Commerce store, some customizations might be needed to handle various types of products and bring it par with Magento.
Moreover, the templates are written in QWeb templating engine. This sometimes can be an issue while working on a specific requirement.
In usability aspect for backend team, Odoo E-Commerce is more easy to use compared to using connector.
The idea on which platform to choose depends on:
- Expected number of orders in a day
- List of products and type of products (all the variants are to be counted as separate products)
- Features required on web store (such as Payment Gateway integrations, SMS Integration, etc.)
- Website design
- Features required in the system other than E-Commerce (Accounting, Orders Management, Dispatch, HR, etc.)
Features Odoo Comparison
Product Management | Magento Enterprise | Odoo |
Catalog Management | ||
Configurable Products(Variants, Attributes, etc.) | ✓ | ✓ |
Product Inline Page Builder | ✖ | ✓ |
Digital Products | ✓ | ✓ |
Product Reviews | ✓ | ✓ |
Recurring Products(Subscriptions) | extension | ✓ |
Inventory Management | ||
Barcode Support | extension | ✓ |
Product Demand Forecasting | ✓ | ✓ |
Stock On Hand | ✓ | ✓ |
Stock Available | ✓ | ✓ |
Supply Chain | extension | ✓ |
Return/Exchange Management | ✓ | ✓ |
Shipment Tracking | ✓ | ✓ |
Backorders Management | extension | ✓ |
Multiple Warehouses | ✓ | ✓ |
Purchase Management | extension | ✓ |
Inventory Reports | ✓ | ✓ |
Design | Magento Enterprise | Odoo |
General | ||
WYSIWYG Editor | ✓ | ✓ |
Drag & Drop Page Builder (Building Blocks) | ✖ | ✓ |
Responsive Web Design | ✓ | ✓ |
Auto-Generated Sitemaps | ✓ | ✓ |
Customizable HTML/CSS | ✓ | ✓ |
Available Themes | 21 | 802 |
eCommerce Usability | ||
Breadcrumb Navigation | ✓ | ✓ |
Site Search Engine | ✓ | ✓ |
Sorting of Search Results | ✓ | addon |
Product | ||
Multiple Pictures per Product | ✓ | ✓ |
Bulk Image Upload | ✓ | ✖ |
Bulk Product Import/Export | ✓ | ✖ |
zHierarchy of Categories | ✓ | ✓ |
Customer Management | Magento Enterprise | Odoo |
Cart Abandonment Tracking | ✓ | ✓ |
Persistent Cart | ✓ | ✓ |
Customer Portal | ✓ | ✓ |
Buy Without Signup | ✖ | ✓ |
Customer Testimonials | ✓ | ✓ |
Customer Contact Form | ✓ | ✓ |
Customer Order History | ✓ | ✓ |
Customer Specific Prices | ✓ | ✓ |
Live Chat on Website | ✖ | ✓ |
Affiliates Management | ✓ | addon |
Wish List | ✓ | addon |
Shipping | Magento Enterprise | Odoo Enterprise |
Custom Shipping Rules | ✓ | ✓ |
Flat Rate Shipping | ✓ | ✓ |
Label Printing | ✓ | ✓ |
Gift Wrapping Option | ✓ | ✓ |
Free Shipping Options | ✓ | ✓ |
Weight Based Shipping | ✓ | ✓ |
Shipping Connectors: DHL | extension | ✓ |
Shipping Connectors: UPS | extension | ✓ |
Shipping Connectors: USPS | extension | ✓ |
Shipping Connectors: FedEx | extension | ✓ |
Promotion & Marketing | Magento Enterprise | Odoo |
Email Auto Response | ✓ | ✓ |
Email List Management | ✖ | ✓ |
Drag & Drop Mail Designer | ✖ | ✓ |
Affiliate Program Support | ✓ | ✖ |
Coupons & Promo Codes | ✓ | ✓ |
Reward Points | ✓ | ✖ |
Discount Management | ✓ | ✓ |
Customizable Email Templates | ✓ | ✓ |
Integrated A/B Testing | extension | ✓ |
Gift Cards | ✓ | addon |
Product Ratings | ✓ | ✓ |
Product Bundling | ✓ | ✓ |
Product Comparison | ✓ | addon |
Up-sells in Shopping Cart | extension | ✓ |
Cross-sells on Product Pages | ✓ | ✓ |
eBay Marketplace Integration | extension | ✓ |
Amazon Marketplace Integration | extension | addon |
Private Sales | ✓ | ✓ |
Site-Wide Banner Advertising | ✓ | ✓ |
SEO | ||
Integrated SEO | ✓ | ✓ |
Inline SEO Suggestions | ✖ | ✓ |
Optimized URLs | ✓ | ✓ |
Link Tracker | ✖ | ✓ |
Sales management | Magento Enterprise | Odoo |
Sales Reports | ✓ | ✓ |
Search Reports | ✓ | addon |
Data Import | ✓ | ✓ |
SSL Support | ✓ | ✓ |
Integrated Invoicing | extension | ✓ |
Multi-Store Support | ✓ | ✓ |
Taxes by Country/State | ✓ | ✓ |
Advanced Taxes: Fiscal Positions | ✖ | ✓ |
Payment & Pricing Features | ||
Payment Gateway: Redirect | ✓ | ✓ |
Payment Gateway: Server 2 Server | ✖ | ✓ |
Recurring Payments | ✖ | ✓ |
PayPal Integration | ✓ | ✓ |
Multi-Currency / Multi-Providers | ✓ | ✓ |
Reporting | Magento Enterprise | Odoo |
Reports | ||
Sales Report | ✓ | ✓ |
Inventory Reports | ✓ | ✓ |
Subscription KPIs (MRR, Churn, etc.) | ✖ | ✓ |
Google Analytics Integration | extension | ✓ |
Sales Summary Reports | ✓ | ✓ |
Site Search Report | ✓ | |
Report Engine | ||
Dynamic Graphs | extension | ✓ |
Dynamic Pivot Table | ✖ | ✓ |
Customizable Dashboard | ✓ | ✓ |
Export Report to Excel | ✓1 | ✓ |
Productivity & Usability | Magento Enterprise | Odoo |
Productivity | ||
Ability to Add Fields in Backend | ✖ | ✓ |
Ability to Add Fields in Front-end | ✖ | ✓ |
Users Satisfaction | ||
Brand Visibility (Google Trends) | **** | * |
Usability | ||
Full Web Interface | ✓ | ✓ |
Fast Backend (Ajax) | ✖ | ✓ |
Responsive Backend | ✖ | ✓ |
Multi-language | ✓ | ✓ |
Interfaces | ||
API | ✓ | ✓ |
Apps Store | 94,201extensions | 7,300apps 1 |
Usability | Magento Enterprise | Odoo |
Implementation Cost | ||
Ease of Setup | * | **** |
Ease of Use | * | **** |
Reports Flexibility | *** | ***** |
Speed / Scalability1 | ** | **** |
CDN By Default | ✖ | ✓ |